Brand Identity · Audio
FIGURE EIGHT
The Signal, Beyond the Noise
Figure Eight takes its name from the bidirectional polar pattern of a microphone — the one that captures sound from two opposite sides while cancelling everything on the flanks. A podcast network built on the same principle: only the voices that matter.
The pictogram fuses the letter "F" and the number "8" into an infinity loop in acceleration, broken by a solid red REC mark — the point where thought becomes a published episode.
Project palette
4 colors
Beyond the noise.